CMB

GTT: 4G Launch Campaign Guyana

 

29.08.16

Challenge:
Bring life to the “Do More” mantra by substantiating GTT’s possibilities

Creative Strategy:
Combine customers’ insights, needs, and expectations while highlighting the 4G benefits for Guyana.

Creative Solution:
Celebrate social traditions and new beginnings using customary greetings.
Media included:
• Press
• Point of Sale
• Digital Banners
• Billboards

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